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Advertising in Britain, 1920s



National Archives of Canada
C-145707 		 

The official Canadian Pavilion at the British Empire Exhibition at Wembley, England in 1924 had 124,550 feet of floor-space to display resources and products from each of the nine Provinces and two Territories. Large fan-shaped displays of Canadian wheat framed dioramas showing scenes of life on Canadian farms.

According to a Canadian Exhibition Commission report the Pavilion was one large advertisement for prospective British immigrants:

About 4,000,000 schoolchildren, from various parts of the British Isles, visited the exhibition. Millions of young men and women saw there the possibilities of Canada. During the next few years large numbers of them will leave the British Isles to seek homes elsewhere. The Canadian Section is a standing invitation to them to come to Canada. Its value from the point of view of immigration can hardly be estimated.




The Canadian Pacific advertised its own land in western Canada during the British Empire Exhibition.

 

  
National Archives of Canada
C-55446

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The Early Years
1870-1897		 Advertising in Britain
1900-1916		 Advertising in Europe
1900-1920s		 Presenting newcomers to Canada
1910-1911		 Advertising in the United States
1900-1920s		 Advertising in Britain
1920s
The Early Years, 1870-1897 Advertising in Britain, 1900-1916 Advertising in Europe, 1900-1920s Presenting newcomers to Canada, 1910-1911 Advertising in the United States, 1900-1920s Advertising in Britain, 1920s