The Last Best West: RETURN TO MAIN MENU


Advertising in Europe, 1900-1920s


William Lyon Mackenzie King was Prime Minister of Canada from 1921-30, except for three months in 1926 when Conservative Arthur Meighen was Prime Minister. King came under strong pressure from the two national railways to admit central and eastern European immigrants. Both the Canadian Pacific Railway and the newly-formed Canadian National Railways had large tracts of land for sale on the prairies.

Mackenzie King circumvented his own government's policy by authorising the two railways to recruit settlers from Europe, under the Railway Agreement of 1925. But there were two conditions: people selected had to pass medical examinations by Canadian doctors before leaving Europe; and the railway companies had to take financial responsibility for unsuccessful settlers.

 
National Archives of Canada
C-389





Canadian Pacific Archives,
Image no. A 8074
 

The Canadian Pacific passenger ticket agency in Veliki Becereck, Yugoslavia, ca.1925.

 


Back Next

The Early Years
1870-1897
Advertising in Britain
1900-1916
Advertising in Europe
1900-1920s
Presenting newcomers to Canada
1910-1911
Advertising in the United States
1900-1920s
Advertising in Britain
1920s
The Early Years, 1870-1897 Advertising in Britain, 1900-1916 Advertising in Europe, 1900-1920s Presenting newcomers to Canada, 1910-1911 Advertising in the United States, 1900-1920s Advertising in Britain, 1920s